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Xerox Goes Green

Xerox announced the arrival of it's new "green" printing paper dubbed the Xerox High Yield Business Paper.  The new paper uses half as many trees as regular paper, is 10 percent lighter than the alternative, and requires less water and chemicals. The paper also needs uses less fuel to produce.   Using 90 percent of the tree (compared to the 45 percent used in traditional printing paper) and reducing greenhouse gas emissions by 75 percent, the High Yield paper will also cut consumer shipping costs due to its lighter weight. 

Xerox is targeting high volume consumers who generate massive amounts of paper with a short shelf life such as direct mail centers, financial statement and business form producers.  The next step will be to introduce it to office markets for widespread use. 

A paper product that's good for the environment and the bottom line - what self respecting business could refuse?  Place your orders America and keep an eye on the Xerox stock while you're at it

Things That Should Have Never Survived The Millennium...

There is so much good out there these days.  We're loving the new ideas and new technologies that make our days more efficient and more fun (hello iPhone!).  We're seeing a global awakening toward sustainability and a raising of political awareness.  We're looking forward to this fall which will bring the end of low-rise skinny jeans, pumpkin spice lattes at Starbucks, and a Fresh Start for back to school. 

But.  There is also a great deal of junk out there that has got to go.  We polled the bright, diverse minds of our CPG staff and came up with the following list of...

THINGS THAT SHOULD HAVE NEVER SURVIVED THE MILLENNIUM

Styrofoam

Bumper stickers of any kind

George Bush

Ventriloquists

Tanning beds

Competitive eating,

Bars with parking lots

Anne Geddes photographs

Clip on hair extensions

Velveeta

Private health care

Paris Hilton

Lazy email/text abbreviations (R U going 2 B L8?)

High fructose corn syrup

Short-sleeve dress shirts

U.S. Electoral College

Lying about your age

Psychic hot lines

The paparazzi

Tur-duck-ens

Born again pedophiles

Toupees

Cigarettes

to be continued...

Wii + Second Life = New Training Simulator

 

Nintendo games have made the Wii controller a satisfyingly realistic controller for pretend tennis, golf and baseball. But how about using it to practice doing surgery, applying pesticides or operating a nuclear power plant?

Real-world simulations like these are perfectly suited to Nintendo's Wiimote, says MIT research fellow David E. Stone. In fact, he claims the motion-sensitive controller is "one of the most significant technology breakthroughs in the history of computer science."

For Stone, the Wiimote is the key to building realistic training simulators within the virtual world of Second Life. He is helping companies and universities do that through his WorldWired consultancy. Clients include a company interested in training workers for its power plants, a manufacturer of medical devices and pest-control firm Orkin.    

More at   http://www.wired.com/gadgets/miscellaneous/news/2007/07/wiimote

Last Days on the Levee

Live on the Levee comes to a close this weekend with a blow-out schedule of events.  We'll see you down by the Arch for Modesto's Spanish tapas on Saturday night at Sauce Cafe and full-tilt fireworks on the riverfront.  Let's go out with a bang everyone.

Friday, August 3: 
6:30 p.m. Madahoochi
7:30 p.m. Robert Randolph & The Family Band

Saturday, August 4
6:30 p.m. Lucky Shy
7:45 p.m. John Michael Montgomery